Florencia Della Vedova – La Plata, Buenos Aires, Argentina

Bioluminescence. Oil on Canvas. 80 x 80 cm. 2014. Private ColectionTell us about your background and how that has had an influence on your work and on you as an artist. 

I believe that what we see changes what we feel and what we are. Our world is plenty of violence images and despair. We can see it everywhere, on TV, movies, we hear it in the radio, etc. The energy of these feelings replicates and generate more and more of the same chaos. I always believed as the Ayurveda philosophy professes, that the similar increases the similar. Therefore and so some day in the middle of a noisy street I decided that I wanted to paint the opposite meaning of this energy. Thus, I imagine lots of color in opposite way to the gray cities, lots of color as love, the color of the nature, the color of happiness, the color of live and all beauty that we have as human beings and what we are unfortunately forgetting. 

The concept of the artist studio has a broad range of meanings in contemporary practice. Artists may spend much of their time in the actual studio, or they may spend very little time in it. Tell us about your individual studio practice and how it differs from or is the same as traditional notions of “being in the studio.”

The concept of the artist studio as a real place where the artist imagines the subject of the creation does not represent me. I think that my studio is really my life. In this place I am able to transform in form and colors what I have been conceiving in the rest of my time.. Yesterday for example I went for a walk and I spent all time enjoying leaves, trees and flowers. Reading books, felling a sun set,  looking for references in the work of other artists, watching a film, shooting photographs, playing, writing,  all this is part of a process unfeasible follows this way, these feelings and this philosophy.  

The forest. Oil on canvas. 40 x 40 cm. 2014. Private Colection

The forest. Oil on canvas. 40 x 40 cm. 2014. Private Colection

What roles do you find yourself playing that you may not have envisioned yourself in when you first started making Art?

Creating Art is part of my life since I have memory. In my primary school I had two hours of Art daily. My high school was also orientated to Art. This school was located on the third floor over the university. So when I finished my high school I only needed to go two floors downstairs. 

When do you find is the best time to makeArt? Do you set aside a specific time everyday or do you have to work whenever time allows?

Well, I have been mum three months ago, so I make Art when time allows it. With a couple of friends of mine we use to paint twice a month together, it is very nice to share those moments of exchange with then. I like the light of the day but I love also nights to paint for some reason. 

The words of the silence. Oil on canvas. 60 x 60 cm. 2015

The words of the silence. Oil on canvas. 60 x 60 cm. 2015

How has your work changed in the past five years? How is it the same?

I think that, like water in movement, we are always changing, it is a natural aspect of the life, only people made of stone never change.  

How have people such as family, friends, writers, philosophers, other artists or even pop icons had an impact on the work you do?

I love to watch other artists´ work. I think that on that way you can get to know yourself better. Why do I like this image? What does he/ she do that pick my attention? There are forms to keep learning from other persons.  

Have you ever been pulled in the direction of a pursuit other than being an artist? What are your other interests? 

I worked doing Art direction in some movies in the Art team and F x in other projects. I also define myself as lover of the photography and I have done a lots of digital Art work too. At the moment I work also making photos and teaching in a Photo School several subjects. Painting is not my single passion. 

About

HeadshotFlorencia Della Védova was born in La Plata, Buenos Aires, Argentina. She received a degree in Fine Arts honored for the best average at the National University of La Plata (UNLP).  

Since childhood she was involved with Art, generating a great interest in many disciplines. 

In 2006 she was approaching to the world of cinema as a member of an Art team in several films of many styles. In 2008 she traveled for more than one year to Colombia where she worked for an FX company  as a makeup artist. In 2010 she came back to Argentina. In this year she performed the Art Direction of the movie “Topos”, which was winner of a number of national and international awards. She was selected with the Art price “Ubicuidad” in the Provincial Exhibition of Young Artists 2011, conducted by the Province  Museum of Fine Arts Emilio Pettoruti. Since them she presented several individual and collective   exhibitions of paint and also of photography and digital Art. She published her work in several magazines and her work is currently in national as well in foreign private collections. 

Me in my studio

florenciadellavedova.com

All images copyright of the artist and used with their permission.

 

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About 365Artists/365Days

The purpose of this project is to introduce its readership to a diverse collection of art that is being produced at the national and international level. Our goal is to engage the public with information regarding a wide array of creative processes, and present the successes and failures that artists face from day to day. The collaborators hope that this project will become a source for exploring and experiencing contemporary art in all its forms.
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